Embroidery – Background info

(Part 1 of a 4 part series)

Embroidered garments are probably more prevalent in the market than you’d think.  These days, they are seemingly everywhere.  You’d be surprised to see how many garments you actually have within your household that is already decorated this way.

Embroidery needs are here to stay and are found on about any garment from sports team clothing, employee uniforms or even a one year old’s 1st birthday party T-shirt.

Check out this list of promo items that frequently get embroidered:

  • Hats
  • Polo shirts
  • Towels
  • Tote bags
  • T-shirts
  • Backpacks
  • Blankets
  • Fleece jackets

Embroidery vs. Screen Printing

Often people wonder what the big difference is between embroidered items and screen printing garments.  While embroidery costs a bit more, there is an increase in value that goes along with that higher price.

Screen Printing

Screen printing works for some garments but it won’t last as long.   This option is a great fit if you need a lower price point and you don’t plan to hold onto the item for years to come.

Screen printing will begin to fade and crack over time and with many washes. There is only a thin layer of ink on your garment with this method.

Embroidery

Embroidered items are imprinted and so they last much longer.  The logo or artwork stands out from your item and has more substance to it as a result.

Another benefit of embroidered items is that you typically can have multiple colors and not pay an additional premium.  Businesses and schools find embroidery a great option.  They can showcase their logo’s colors and not have to skimp on what they really want because of a price issue.

Embroidered garments are an excellent and attractive option to display your brand, colors and logo.  This option rather than screen printing is a way to add value to clothing and a variety of other promo items.  Plus, embroidered items last longer, holding up better during both washes and normal wear and tear.

In our next issue, we will discuss the artwork including types of artwork, stitch Count, and digitizing.